Pouch Product Branding Logo and Poster design
This school project focused on creating a product idea and to create identity and materials to promote it through parent company. When I was trying to come up with a product idea, I wanted to be related to health and something that people might actually use. I’ve finally reached the decision to have a wearable product that tracks premature baby’s vitals and growth and connects to mobile apps. Seattle Children’s Hospital was chosen as the parent company. The product name and logo idea came from the Kangaroo Care widely used on newborn infant care. The logo was also created to have a cohesive visual as the parent company.